BlockchainSaaSInvesting

STOKR

STOKR is an investment marketplace where depositors can invest in companies by purchasing security tokens.

Challenge

When MiroMind started working with STOKR in June 2020, the website had many issues, with the main problem being a low level of organic visibility causing poor traffic.

Our Approach

MiroMind performed a deep technical audit and keyword research, proposed an efficient website structure, launched new keyword-focused pages, and significantly increased website authority through content and off-site campaigns.

About STOKR

MiroMind works in various niches and investing is one of them. STOKR is an investment marketplace for millennials where depositors can invest in a company of their choice by purchasing their security tokens. Companies can showcase in a transparent and effective manner. It also works as an investment platform where firms can raise investments by issuing security tokens and managing all the investor relationships from their firm dashboard.

The Challenge

When we started working with STOKR in June 2020, the website had many issues that we had to work on. One of the website main problems was a low level of organic visibility that was causing poor traffic.

What We Did

In order to solve the problems, Miromind professionals made a deep analysis of the website such as technical audit and keyword research that revealed lots of technical and SEO issues. Lots of keywords with promising potential were discovered after performing a detailed keyword search and analyzing keywords used by the competition.

Based on the research our specialists developed technical and content guidelines. We proposed the efficient website structure, launched new pages focused on the most important keywords, significantly increased the website authority and organic visibility. We constantly monitored the performance of the campaign and performed keyword expansions, discovering new opportunities for our client.

Results

After the start of the campaign it was not long before significant changes had shown up. In the period from June 1 2020 to January 30 2021, organic traffic for the STOKR website went up from 67 to 1,060 users per month. We managed to increase it by 1583% in just 8 months.

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