Consumers these days like to take control of the buying process. They want to discover new brands and decide for themselves if what they offer is worth buying. By ranking well in search engines, you make the buyer’s journey easier and quicker.
A lot of people are looking for what you offer. As the data suggests, optimizing your website enables you to get your product or service out there without having to do the hard sell. But the numbers also show that competitors are constantly seeking to improve their digital strategies. The longer it takes for you to embrace local SEO for multiple locations, the more they will benefit from it.
If you want to stay ahead of the competition, it’s time to take SEO seriously and implement a strong multi-location optimization strategy.